The old way
How a ready-to-book patient used to slip away:
- Search “best facial F-7”6D appears — with a rating, but no website behind it.
- Hunt for pricesNo price guide anywhere, so the patient keeps scrolling.
- Try to bookNo booking path — just a phone number buried in a listing.
- Book a competitor insteadThe clinic whose website answered first gets the appointment.
The reviews did the hard work. The missing website gave the booking away.